We didn't spend a penny to achieve this. (Just time, blood, sweat and tears.) On other sites, right now, I average 10-12 guest posts per month. I don't focus on quantity when I guest post. Instead, I focus on well-written articles on high-value websites (eg, Search Engine Journal, Huffington Post, Content Marketing Institute, SiteProNews, Business.com) that help establish authority. This is all for the purpose of promoting my business. From a single blog post on SiteProNews, I won a $5,000 client. Here's the craziest part: the sales funnel was incredibly short - just five days after contacting us via our contact form. content lifecycle Guest blogging works.
There is no doubt about it. And it can return 10x, 20x or 100x on your initial investment. Now that you see the potential power you can harness in guest blogging, we need to discuss how to guest blog properly. Advertising Continue reading below Find and approach the right guest blogging platforms Reality: You can't just create a message and send it to any site. Instead, you need to know how to amplify your brand and ensure that these websites will allow you to present raster to vector conversion and publish in the future. 1. Find the most relevant guest blogging opportunities While you want to blog and get your name out there, you also want to associate your brand with the right website.
Find a blog: In a similar niche. With an audience likely to be interested in your product/service. Owner or publisher very active on social networks. This engaged long-time readers. With high domain authority. It is considered an industry leader. You don't want to be associated with low quality websites. It won't do anything to help your brand or your SEO. I also recommend searching to see what industry leaders are doing. For example, you can do a quick Google search for “Julia McCoy Guest Articles” to see where I post. Advertising Continue reading below This will show you where influencers in your niche are posting. This will help you know where to aim for your posting goals and who to talk to.